Product separation in our traffic and billing application uses the same code as does Artist separation in MusicONE. Not all advertisers will need to have a Product assigned. If the station has only one Dentist advertising, a ‘dentist’ Product is unnecessary until another Dentist begins advertising with the station.
A new Product is created by typing it into the Product 1 field. In very rare cases, a Product 2 may be necessary. A big box store such as BestBuy and a hardware store such as Home Depot both sell washers and refrigerators so some of their spots might need a product code for: Appliances
